Explore the possibilities and discover the science that has gone into creating WILDE's luxurious haircare range. Experience the transformation, and revel in the beauty of hair that is not just protected, but revitalised, all thanks to WILDE.
Commitment to Quality
WILDE is more than just haircare; it's a commitment to excellence. Delivering products that are good for your hair and the environment, proudly Australian-made, 100% vegan & cruelty-free.
Nature and Science in Harmony
Our journey began with Oscar, WILDE's founder, discovering Australia's finest ingredients like Hemp Seed, Kakadu Plum, Wattle Seed, and Lemon Myrtle on his Byron Bay farm.
The Role of Hemp Seed Oil
Hemp Seed Oil, our star ingredient, repairs, strengthens, and protects hair, thanks to its unique composition rich in essential fatty acids, delivering silky, rejuvenated shine.